I'm not going to poke fun at someone's deal, but was just thinking the other day about how differently people approach selling a raft from how they approach selling a car. When someone sells a car, they'll downplay the fact that they beat the hell out of it; hence the old cliche about the car was "owned by a little old lady that only drove it on Sundays, on the highway."
When someone sells a raft, it seems common to hear them brag about how many times that raft's been down the Grand, the Middle Fork at high water, has tons of San Juan, Deso, low water Lodore trips, and so on.
Nothing in the world is more yielding and gentle than water. Yet it has no equal for conquering the resistant and tough. The flexible can overcome the unbending; the soft can overcome the hard. - Lao Tse